First, where to begin to assess the site, is his appearance, and then make conclusions, examining the contents. The site is the face of the firms in the Internet, and the quality of design will judge you. In addition to careful execution, there are a lot of rules, which we take into concideration in our work. There are technical intricacies, for example - "weight" (time-measures) graphic files, justification of the use of certain technologies. And there are more insidious ones: aesthetic value, creativity, correctness and compatibility of color-balance, literacy and the prospects of proportions by volume and lighting. Plus, a little-Go psychology - a correct perception of associative graphic design, in accordance with the theme of the site and color solutions. Often, this issue is more important than it seems at first.

The structure and ease of navigation

A good site is carefully thought. The user should easily understand the structure of the site himself by his menu and navigation tools of the site should be understandable. In developing navigation system, we take into account not only the parts of the site, but convenience and quality of the work with each of its page.